Super Bowl LVIII Draws Insane Rating, 123 Million Viewers, Most Watched Ever!

Super Bowl LVIII
Massive Super Bowl Rating, 123 Million Viewers
… Taylor Swift Effect!?

2/12/2024 6:55 PM PT

Super Bowl LVIII was not JUST the most watched Super Bowl in the history of the game — it was the most watched television show, period — with an astonishing 123.4 MILLION fans tuning in for football, Taylor Swift, or both!

CBS and the National Football League just touted the ridiculous rating, announcing the Chiefs vs. 49ers game toppled last year’s Chiefs vs. Eagles game (115.1 million) as the most viewed of all time.

It wasn’t even close … with 120 million people watching on CBS, and the remainder watching on Nickelodeon or streaming on Paramount .

The NFL says if you factor in all avenues, over 202 million fans watched at least part of SB 58.

It’s no surprise given Swift’s proximity to the game. The Super Bowl, pop star or not, is always the biggest night in American television. Fold in the biggest star on the planet … perfect ratings storm.

FYI, Super Bowls make up 29 of the top 30 most-watched TV programs in history — and all of the top 10.

The ratings were also helped by the superstars playing in the game … Patrick Mahomes, Travis Kelce, Christian McCaffrey, etc. — and stars are a big factor when it comes to ratings.

Usher Full Halftime Show Performance At The Super Bowl #SuperBowl #Usher #UsherBowl

— Miguel Austin (@miguelitopty) February 12, 2024

Usher also put on an awesome Halftime show … which presumably brought in many viewers.

Swift’s effect on the NFL has been sizeable … as even commissioner Roger Goodell admitted in the days before the game. How big of an impact has she had? TS has reportedly garnered the Chiefs and the league with over $330 million in free coverage.

That’s manifested in a massive boost to the Chiefs fan base and a huge rise in popularity for Kelce … and you can now add the most-watched Super Bowl ever to the list.

TMZ Studios

History in Sin City!


Deixe um comentário

O seu endereço de e-mail não será publicado.